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Early on the aisles were filled with people but it got busier as the day progressed.
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Trek brought in their Project One demo truck and despite harsh weather along the travel route it arrived in Monterey just in time for the busy weekend.
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Folks can indeed learn what is possible in terms of customization and the wall of frames serves as an inspiration.
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Fizik now offers neon colors on their saddles, so now you can match your saddle to your neon shoes and helmet. We actually also noticed a few neon colored frames.
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The Rotor powermeter got quite a bit of interest.
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Quite a few young cyclists were around today including this group of Little Bellas.
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The Upstand is an ultralight folding bike stand that fits into your jersey pocket. No longer lean your bike at home against the sofa or the curtains.
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Mavic introduced their Cosmic Carbone 40C clincher wheel, and it looks remarkably like the tubular edition.
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This cross section shows you what is inside one of these Cosmic Carbone 40C rims.
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A few miles away from the expo a fleet of Focus TT bikes of Team Jelly Belly is ready for the time trial.
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The women of Team Exergy were warming up on their road bikes in a bit of shade.
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With only 20 minutes to spare the SRAM mechanics performed an internal cable routing operation on this Wilier Blade.
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German/Irish Team TIBCO Pro Melanie Spath warming up under a tree.
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Meanwhile under the Team CashCall tent these TT bikes look strangely familiar.
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Women's stage race leader Jade Wilcoxson is ready for this race of truth.
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The Get Crackin team warmed up in Team TT fashion on their trainers.
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Not every one was on an ultra fancy TT bike and some folks competed on road bikes.
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Robin Eckman of Team California Giant Berry pushes the last few 100 yards.
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Aggressive up the final riser.
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The not so elaborate finish line does the job.