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Phil White explains the new Cervelo P4.
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Some of the vendors in the expo have a fantastic background.
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Faris Al Sultan will be riding a new white Cannondale Slice on Saturday.
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Matching white Xentis bars for the new Faris ride.
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Well, that of course means matching white Xentis wheels too.
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Jim Felt was working hard in the expo.
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K-Swiss has a huge presence in Kona and Erik Vervloet is the man behind it.
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Dimples anyone?
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Max Longree is still getting his new Look race bike dialed in.
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Little touch ups on the Team Timex bike of Alex McDonald in the Trek booth.
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Newton funky colors really stick out and remind us of the 80's.
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Alex Wassmann working on Normann's bike in the SRAM booth.
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Normann heading out on a little test spin.
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Torbjorn Sindballe in the Argon 18 booth.
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TJ Tollakson's ride in front of the Specialized "house."
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Dave Orlowski finished 3rd in the 1978 Ironman and he is ready for the 30th anniversary one.
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Scott's tri shoe allow folks to attach a rubber band for their T1 transition.
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Timo Bracht looks lean and ready for the big event.
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Cam Brown chats with Mark Lees in the expo.
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The new SRAM prototype shifters spied on Chris Lieto's bike. One of the nice features of them is that they return to center.