We ship mail-order via:
e-commerce site , phone We offer local home/work delivery, transacting via:
e-commerce site , phone You may order in advance, and pick up, transacting via:
e-commerce site , phone
Key Tri-Specific Contact(s):
Yes, Their Names - JT, Lynne,Michael, Aaron, Leon, Larry F.I.S.T. Tri Fitter(s):
Yes, Their Names - JT, Aaron, Leon F.I.S.T. Road Fitter(s):
Yes, Their Names - JT, Aaron, Leon F.I.S.T. Advanced Fitter(s):
Yes, Their Names - JT BFACT Score: 100 BikeFit, BodyGeometry, Retul, Serotta, or Trek Fitter(s):
Yes, Their Names - JT, Leon, Aaron Default Tri-Fit Methodology:
F.I.S.T. Fit Bikes:
Guru DFU, Velotron Motion-Capture Systems:
Shop Hours: M-F 11-7 Sat-Sun 10-6 Barnett-Trained Mechanic(s):
Yes, Their Names - JT United Bicycle Institute-Trained Mechanic(s):
Yes, Their Names - Beau Shop Info: We have the largest Triathlon and Road bike selection in San Diego. Bike Brands include Specialized, Cervelo, Cannondale, BMC, Felt, Guru, and Parlee. We stock the full line of Zipp wheels and Enve wheels. We have a large selection of HED and Rolf wheels also.
We operate with the "fit first" principle. Our founder is a FIST instructor (the other one is Dan Empfield). We have 8 triathletes on staff. If you want to talk aerodynamics, properties of materials, geometry etc. we have an aerospace engineer on staff. We are San Diego's custom bike SPECIALISTS!! You will never get an "attitude" at our shop. Our mechanics are Barnett trained master mechanics. We are focused on your satisfaction and performance.
San Diego Triathlon Classic race director is on staff also.
We also have 3 women on staff, and want to grow women's cycling in SoCal.
Please stop by and say hello, or join us for one of our many rides! Directions: Please "google it". The location does not always appear correct on Iphones or apple maps.
We are located in the Carmel Valley neighborhood of San Diego, just north of the 56 highway in the new Trader Joes shopping center. We are in a center called The Village at Pacific Highlands Ranch. The store is immediately adjacent to Title 9, Urban Girl, Panara, Starbucks, Baked Bear, Luna Grill. Great parking.
5965 Village Way E-100
San Diego, CA
Map location is based off of a geocode of the addressed entered using Google's Google Maps API. If your address does not geocode properly, you can either update the address (we will attempt to re-geocode after any updates to your entry) or you can use Google's geocoding tool found here: http://gmaps-samples.googlecode.com/svn/trunk/geocoder/singlegeocode.html to obtain a lat/long for your location and enter that. To use the utility, type in an address that is close to your location and then drag-and-drop the marker to obtain the desired lat/long. If you choose to enter a lat/long, you must check the box on the edit page that says, "override geocode with entered lat/long."
yroc at March 11, 2019 12:02 PM STConcierge at November 8, 2017 12:37 PM yroc at February 16, 2017 12:06 PM willsra at July 14, 2016 10:06 AM JTIV at January 27, 2016 3:29 PM JTIV at October 1, 2015 4:28 PM willsra at July 8, 2015 4:35 PM JTIV at November 25, 2014 2:26 PM JTIV at May 8, 2014 12:01 PM JTIV at July 8, 2013 2:27 PM JTIV at April 9, 2013 1:28 PM JTIV at February 20, 2013 12:18 PM JTIV at February 7, 2012 10:26 AM JTIV at October 12, 2010 3:58 PM JTIV at October 11, 2010 11:01 PM JTIV at August 5, 2010 11:20 AM JTIV at January 21, 2009 9:50 PM